How to Franchise a Business

Would it surprise you the most common question we receive is “How to franchise a business?”

It is commonly know that a franchise model allows a brand many advantages; primarily in three core areas:

• Capital – financing is a necessary means to build a brand. Franchising transfers primary operational costs to the franchisee, e.g., rent, salaries, marketing, inventory, working capital and more. Ultimately, the franchise location is owned by the franchisee, and they are responsible to finance the operation.
• Humans – franchise owners that have invested in their own business have ‘skin in the game’ to build their business, which is your brand. Motivated business owners almost always outperform salaried managers, particularly when times are tough.
• Speed – tens, hundreds, thousands of owners building their own business each will scale substantially sooner than you building one location at a time with a team of managers.The core reasons above are why many entrepreneurs ask “how to franchise a business”, ultimately boiling down to decreased & shared risk amongst a team of motivated entrepreneurs. Crimson Management Consulting works with new brands to commence their franchise model.